FAnalytics

CONTENT CALENDAR

Planner

Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.

Today01 Sep 2026Europe/Zurich
Quiet Tue-Thu slotWednesday02 Sep 2026 · 16:00

MONTH VIEW

May 2031

Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.

MARKETING DAY

31 May 2031

Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.
Create top post
1
Weekend network storyCompany updates & events · Image / carousel

Use a light story from global trade, transport history or local office life as a low-pressure awareness post.

Only post if there is a strong visual or timely angle.
Use idea

EMAIL LIST

Post notifications

When a post is published, this list receives the LinkedIn URL.
aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders

ADD CONTENT

Plan a post or save it to backlog

Pick a calendar day, use an idea from the calendar, or save an undated post for later.

BACKLOG

Posts waiting for a slot

No backlog posts yet.

PLANNED CONTENT CALENDAR

What is planned, when

Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.
No planned content yet. Add a rough idea above and it will appear here.

POTENTIAL

What to improve next

1
4 posts in the last 90 days

Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.

0 classifications incomplete

Finish these labels so topic and media recommendations use the full history.

3
Wednesday currently performs best

62.5% weighted engagement from 9 posts.

4
Repeat the winning combination

Sustainability & CSR × Image / carousel, but avoid repeating the same subject as your last three posts.

SCHEDULE

Upcoming Swiss posting slots

Europe/Zurich
Thu03 Sep16:00Planned
Tue08 Sep16:00Planned
Wed09 Sep16:00Planned

Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.

YOUR DATA

Topic potential

Weighted engagement rate by topic
1
Company updates & events16 posts · 5.7K avg. impressions
47.4%
2
Sustainability & CSR12 posts · 2.1K avg. impressions
32.0%
3
Projects & case studies15 posts · 5.2K avg. impressions
31.3%
4
Industry insights29 posts · 1.7K avg. impressions
25.3%
5
People & culture8 posts · 7.1K avg. impressions
16.9%

YOUR DATA

Format potential

Weighted engagement rate by media format
1
Image / carousel45 posts · 4.9K avg. impressions
36.5%
2
Document / PDF26 posts · 1.6K avg. impressions
32.4%
3
Video8 posts · 5.1K avg. impressions
10.9%

LIVE NEWS RADAR

Current angles worth considering

Cached for 30 minutes to protect page performance.
RSS connected
The Loadstar

Dameme steps up as Geodis CCO

Geodis has promoted Veronique Dameme to chief commercial officer for its global freight forwarding business, effective today. Ms Dameme brings more than 30 years’ experience in …

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

Private equity group rolls up 3 small firms for courier network

Trident Management bought Priority Courier Experts three years ago as a growth platform. Last week, it furthered its strategy with the acquisition of three local express carrier…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
Air Cargo News

UPS: changes at the top support new operating model

UPS has been shifting its focus of late, completing its Amazon volume “glide-down” and network reconfiguration initiatives in June 2026, to concentrate on accelerating profitabl…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Texas, Pennsylvania lead states in CDL school shutdowns

Texas and Pennsylvania each had 13 commercial driver training schools affected by the Department of Transportation's emergency enforcement action on Monday. The post Texas, Penn…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

DHL acquires freight forwarder in Uruguay 

DHL Global Forwarding has established a direct presence in Uruguay through an acquisition as the country’s trade and data center buildout grows. The post DHL acquires freight fo…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

‘Overlooked’ Lusaka Airport suddenly attracts dedicated freighter capacity

Lusaka Airport is attracting dedicated freighter capacity from two very different airlines, raising questions over whether a previously overlooked air cargo market is beginning …

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
Air Cargo News

Gianluca Marcangelo joins Awery

Awery Aviation Software has appointed Gianluca Marcangelo as executive vice president of global sales. Marcangelo’s career in air cargo spans sales, marketing, operations,…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

Africa-LatAm trade on the up – but is mainly one-way traffic

Brazilian forwarders appear optimistic about the way trade opportunities are shaping up in Africa, and it seems there is certainly an appetite on the other side of the Atlantic …

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

Descartes acquires Extensiv for $120M

Descartes acquired warehouse management and fulfillment technology provider Extensiv in a $120 million transaction on Tuesday. The post Descartes acquires Extensiv for $120M app…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

ShipStation first to bundle LTL into parcel shipping platform

ShipStation, a provider of automated shipping services, is enabling customers to select less-than-truckload carriers and tender shipments on its parcel platform, marking the fir…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Why Going Global Isn’t Always the Right Call

Global, Domestic, or Hybrid: What’s Right for Your Supply Chain? Global sourcing has offered advantages in cost, scale, and supplier capabilities. But rising uncertainty, transp…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

Transportation capacity contraction slows in August

Transportation capacity continued to contract in August, but at the slowest rate recorded in six months, while transportation pricing continued to surge, according to a monthly …

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗

LINKEDIN

Automatic publishing

Connected until 04 Sep 2026, 14:40
Connect LinkedIn

EMAILS

Company notification list

aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders