FAnalytics

CONTENT CALENDAR

Planner

Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.

Today04 Sep 2026Europe/Zurich
Quiet Tue-Thu slotWednesday09 Sep 2026 · 16:00

MONTH VIEW

July 2036

Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.

MARKETING DAY

03 Jul 2036

Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.
Create top post
2
Project proof pointIndustry insights · Document / PDF

Use one project, shipment type or team workflow to prove what Fracht does differently.

Choose one concrete proof point: timeline, cargo type, lane, team or solved constraint.
Use idea

EMAIL LIST

Post notifications

When a post is published, this list receives the LinkedIn URL.
aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders

ADD CONTENT

Plan a post or save it to backlog

Pick a calendar day, use an idea from the calendar, or save an undated post for later.

BACKLOG

Posts waiting for a slot

No backlog posts yet.

PLANNED CONTENT CALENDAR

What is planned, when

Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.
No planned content yet. Add a rough idea above and it will appear here.

POTENTIAL

What to improve next

1
4 posts in the last 90 days

Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.

0 classifications incomplete

Finish these labels so topic and media recommendations use the full history.

3
Wednesday currently performs best

62.5% weighted engagement from 9 posts.

4
Repeat the winning combination

Sustainability & CSR × Image / carousel, but avoid repeating the same subject as your last three posts.

SCHEDULE

Upcoming Swiss posting slots

Europe/Zurich
Wed09 Sep16:00Planned
Thu10 Sep16:00Planned
Tue15 Sep16:00Planned

Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.

YOUR DATA

Topic potential

Weighted engagement rate by topic
1
Company updates & events16 posts · 5.7K avg. impressions
47.4%
2
Sustainability & CSR12 posts · 2.1K avg. impressions
32.0%
3
Projects & case studies15 posts · 5.2K avg. impressions
31.3%
4
Industry insights28 posts · 1.7K avg. impressions
25.3%
5
People & culture8 posts · 7.1K avg. impressions
16.9%

YOUR DATA

Format potential

Weighted engagement rate by media format
1
Image / carousel45 posts · 4.9K avg. impressions
36.5%
2
Document / PDF25 posts · 1.6K avg. impressions
32.7%
3
Video8 posts · 5.1K avg. impressions
10.9%

LIVE NEWS RADAR

Current angles worth considering

Cached for 30 minutes to protect page performance.
RSS connected
FreightWaves

Cheapest Freight Isn’t Best When Delays Cost Millions

Cheapest freight isn’t always best, especially when a late shipment can cost millions. ShipStation Global CEO Tom Madine breaks down why SMB shippers need parcel, LTL and truckl…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗
FreightWaves

NASCAR Engine Logistics: 9-12 Engines a Week

850-pound NASCAR engines, moved cross-country on a tight build schedule and ground freight beat air. FreightWaves Today sits down with ShipStation Global and Toyota Racing Devel…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

ShipStation LTL Launch: The Time-Saving Play for SMBs

ShipStation’s LTL launch could be a real time-saver for SMB shipping teams. In this discussion, Spiceology and ShipStation break down how manual shipping tasks eat up hours, how…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
The Loadstar

CNBC: Automakers urge Congress to permanently ban Chinese connected vehicles in US

CNBC reports: Major automakers operating in the U.S. are increasing pressure on Congress to permanently ban the domestic sale, import and manufacturing of Chinese connected vehi…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

Mexican truckers block California border crossing over B-1 visa crackdown

Mexican truck drivers protesting B-1 visa revocations blocked a California-Mexico commercial crossing Thursday. The post Mexican truckers block California border crossing over B…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

GXO expands technology org

PRESS RELEASE  GXO expands technology organization to enable scale and resilience and accelerate innovation Greenwich, Conn.  |  September 03, 2026 Balaji Rangaswamy joins …

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

Arrive Logistics Deal: No Debt, More Growth

Arrive Logistics’ new majority-owner deal comes with no debt and a plan to push growth harder. CEO Matt Pyatt breaks down why the company took Mubadala Capital’s investment, wha…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

New data shows on-time container shipping suffers biggest drop in 5 years

Global container shipping’s on-time performance saw its sharpest single‑month decline since January 2021. The post New data shows on-time container shipping suffers biggest drop…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

30 Warehouse Robots in One Lab? Kenco Tests the Future

Kenco’s warehouse automation lab is growing to 30,000 square feet — and the big takeaway is scale. Ainsley Williams breaks down how Kenco plans to test about 30 robot types, ven…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

Tender Rejections Jump 14%: Labor Day Tightens Freight

Tender rejections are back above 14%, and Labor Day is already tightening the freight market. In this SONAR update, FreightWaves breaks down why rejection rates are rising faste…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

ShipStation Global Brings Freight Into the Same Lane as Parcel

ShipStation Global CEO Tom Madine explains the thinking behind the platform’s newly launched LTL offering and the broader push to bring parcel, freight and truckload under one r…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Saia’s tonnage growth steps higher in August as comps ease

August year-over-year tonnage growth accelerated for less-than-truckload carrier Saia, aided by a softer prior-year comparison than in July. The post Saia’s tonnage growth steps…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗

LINKEDIN

Automatic publishing

Connected until 04 Sep 2026, 14:40
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EMAILS

Company notification list

aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders