CONTENT CALENDAR
Planner
Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.
MONTH VIEW
May 2036
Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.MARKETING DAY
12 May 2036
Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.Start the week with one practical observation from freight markets, customer questions or operational planning.
Pick one trend, add one Fracht takeaway and keep it useful for shippers.EMAIL LIST
Post notifications
When a post is published, this list receives the LinkedIn URL.ADD CONTENT
Plan a post or save it to backlog
Pick a calendar day, use an idea from the calendar, or save an undated post for later.BACKLOG
Posts waiting for a slot
WHAT TO POST
Current ideas
PLANNED CONTENT CALENDAR
What is planned, when
Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.POTENTIAL
What to improve next
Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.
Finish these labels so topic and media recommendations use the full history.
62.5% weighted engagement from 9 posts.
Sustainability & CSR × Image / carousel, but avoid repeating the same subject as your last three posts.
SCHEDULE
Upcoming Swiss posting slots
Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.
YOUR DATA
Topic potential
Weighted engagement rate by topicYOUR DATA
Format potential
Weighted engagement rate by media formatLIVE NEWS RADAR
Current angles worth considering
Cached for 30 minutes to protect page performance.Cheapest Freight Isn’t Best When Delays Cost Millions
Cheapest freight isn’t always best, especially when a late shipment can cost millions. ShipStation Global CEO Tom Madine breaks down why SMB shippers need parcel, LTL and truckl…
NASCAR Engine Logistics: 9-12 Engines a Week
850-pound NASCAR engines, moved cross-country on a tight build schedule and ground freight beat air. FreightWaves Today sits down with ShipStation Global and Toyota Racing Devel…
ShipStation LTL Launch: The Time-Saving Play for SMBs
ShipStation’s LTL launch could be a real time-saver for SMB shipping teams. In this discussion, Spiceology and ShipStation break down how manual shipping tasks eat up hours, how…
CNBC: Automakers urge Congress to permanently ban Chinese connected vehicles in US
CNBC reports: Major automakers operating in the U.S. are increasing pressure on Congress to permanently ban the domestic sale, import and manufacturing of Chinese connected vehi…
Mexican truckers block California border crossing over B-1 visa crackdown
Mexican truck drivers protesting B-1 visa revocations blocked a California-Mexico commercial crossing Thursday. The post Mexican truckers block California border crossing over B…
GXO expands technology org
PRESS RELEASE GXO expands technology organization to enable scale and resilience and accelerate innovation Greenwich, Conn. | September 03, 2026 Balaji Rangaswamy joins …
Arrive Logistics Deal: No Debt, More Growth
Arrive Logistics’ new majority-owner deal comes with no debt and a plan to push growth harder. CEO Matt Pyatt breaks down why the company took Mubadala Capital’s investment, wha…
New data shows on-time container shipping suffers biggest drop in 5 years
Global container shipping’s on-time performance saw its sharpest single‑month decline since January 2021. The post New data shows on-time container shipping suffers biggest drop…
30 Warehouse Robots in One Lab? Kenco Tests the Future
Kenco’s warehouse automation lab is growing to 30,000 square feet — and the big takeaway is scale. Ainsley Williams breaks down how Kenco plans to test about 30 robot types, ven…
Tender Rejections Jump 14%: Labor Day Tightens Freight
Tender rejections are back above 14%, and Labor Day is already tightening the freight market. In this SONAR update, FreightWaves breaks down why rejection rates are rising faste…
ShipStation Global Brings Freight Into the Same Lane as Parcel
ShipStation Global CEO Tom Madine explains the thinking behind the platform’s newly launched LTL offering and the broader push to bring parcel, freight and truckload under one r…
Saia’s tonnage growth steps higher in August as comps ease
August year-over-year tonnage growth accelerated for less-than-truckload carrier Saia, aided by a softer prior-year comparison than in July. The post Saia’s tonnage growth steps…
Automatic publishing
Connected until 04 Sep 2026, 14:40EMAILS