FAnalytics

CONTENT CALENDAR

Planner

Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.

Today03 Sep 2026Europe/Zurich
Quiet Tue-Thu slotWednesday09 Sep 2026 · 16:00

MONTH VIEW

March 2035

Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.

MARKETING DAY

26 Mar 2035

Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.
Create top post
1
Weekly logistics pulseCompany updates & events · Image / carousel

Start the week with one practical observation from freight markets, customer questions or operational planning.

Pick one trend, add one Fracht takeaway and keep it useful for shippers.
Use idea

EMAIL LIST

Post notifications

When a post is published, this list receives the LinkedIn URL.
aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders

ADD CONTENT

Plan a post or save it to backlog

Pick a calendar day, use an idea from the calendar, or save an undated post for later.

BACKLOG

Posts waiting for a slot

No backlog posts yet.

PLANNED CONTENT CALENDAR

What is planned, when

Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.
No planned content yet. Add a rough idea above and it will appear here.

POTENTIAL

What to improve next

1
4 posts in the last 90 days

Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.

0 classifications incomplete

Finish these labels so topic and media recommendations use the full history.

3
Wednesday currently performs best

62.5% weighted engagement from 9 posts.

4
Repeat the winning combination

Sustainability & CSR × Image / carousel, but avoid repeating the same subject as your last three posts.

SCHEDULE

Upcoming Swiss posting slots

Europe/Zurich
Wed09 Sep16:00Planned
Thu10 Sep16:00Planned
Tue15 Sep16:00Planned

Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.

YOUR DATA

Topic potential

Weighted engagement rate by topic
1
Company updates & events16 posts · 5.7K avg. impressions
47.4%
2
Sustainability & CSR12 posts · 2.1K avg. impressions
32.0%
3
Projects & case studies15 posts · 5.2K avg. impressions
31.3%
4
Industry insights28 posts · 1.7K avg. impressions
25.3%
5
People & culture8 posts · 7.1K avg. impressions
16.9%

YOUR DATA

Format potential

Weighted engagement rate by media format
1
Image / carousel45 posts · 4.9K avg. impressions
36.5%
2
Document / PDF25 posts · 1.6K avg. impressions
32.7%
3
Video8 posts · 5.1K avg. impressions
10.9%

LIVE NEWS RADAR

Current angles worth considering

Cached for 30 minutes to protect page performance.
RSS connected
FreightWaves

Saia’s tonnage growth steps higher in August as comps ease

August year-over-year tonnage growth accelerated for less-than-truckload carrier Saia, aided by a softer prior-year comparison than in July. The post Saia’s tonnage growth steps…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

Rail freight gains ride steelmaking, energy sectors

Intermodal traffic improved by more than double the percentage of carload shipments in the latest AAR data. The post Rail freight gains ride steelmaking, energy sectors appeared…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
The Loadstar

Air cargo wins reprieve as Singapore delays SAF levy

Airfreight stakeholders have responded positively to the decision of Singapore’s government to delay the implementation of a new green levy for cargo as the industry wrestles wi…

Suggested post angleSummarise the air-cargo impact, affected lanes and one practical planning recommendation.
Read source ↗
The Loadstar

Brussels retreats on supply-chain rules – but logistics won’t escape the compliance machine

For years, European companies have been preparing for a new era of supply-chain regulation. Consultants were hired, sustainability departments expanded and suppliers received in…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

Class 8 truck demand stays hot ahead of costly 2027 transition

Class 8 orders remained well above year-ago levels in August, while FTR estimates 2027 engine changes could add $6,000 to $12,000 to fleet costs. The post Class 8 truck demand s…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗
The Loadstar

Carriers’ wings clipped on LatAm-North America airfreight trades

Airfreight forwarders and their clients in Argentina are bracing themselves for a challenging three-weeks when the nation’s premier air cargo gateway, Buenos Aires’ Ezeiza Airpo…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

DOT unveils plan to turn highways, rail lines into multi‑use utility arteries

Amid explosive development of data centers, a new plan by the Department of Transportation would leverage existing rail and road infrastructure to route power, water and other u…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
FreightWaves

Old Dominion’s August: Some good, some OK

Old Dominion Freight Line’s August update showed an acceleration in yield growth, with volumes closing in on positive territory. The post Old Dominion’s August: Some good, some …

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

Treat all cargo containing lithium-ion batteries as dangerous, says CINS

With ship fires caused by lithium-ion battery cargo continuing to pose a threat to vessel operations, container lines are on the verge of calling for such shipments to be mandat…

Suggested post angleAsk what changes for logistics teams in practice—not just what the technology promises.
Read source ↗
The Loadstar

Future for South Korea’s Jeju Island box shipping service looks grim

The South Korean province of Jeju Island wants local construction companies to aggregate containerised shipments to stem losses arising from a direct shipping service from China…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
The Loadstar

US importers need better visibility of every deal before goods are shipped

US importers can no longer treat customs clearance as the end of their compliance obligations – customs is increasingly scrutinising entries for months after cargo has been rele…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
Air Cargo News

AI and semiconductors continue to fuel demand out of Taiwan

Air cargo capacity out of Taiwan remains tight and rates are rising on every lane due to continued AI and semiconductor demand, new research from Dimerco has found. The freight …

Suggested post angleConnect the development to measurable sustainability choices in day-to-day logistics.
Read source ↗

LINKEDIN

Automatic publishing

Connected until 04 Sep 2026, 14:40
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EMAILS

Company notification list

aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders