CONTENT CALENDAR
Planner
Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.
MONTH VIEW
March 2025
Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.MARKETING DAY
15 Mar 2025
Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.Use a light story from global trade, transport history or local office life as a low-pressure awareness post.
Only post if there is a strong visual or timely angle.EMAIL LIST
Post notifications
When a post is published, this list receives the LinkedIn URL.ADD CONTENT
Plan a post or save it to backlog
Pick a calendar day, use an idea from the calendar, or save an undated post for later.BACKLOG
Posts waiting for a slot
WHAT TO POST
Current ideas
PLANNED CONTENT CALENDAR
What is planned, when
Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.POTENTIAL
What to improve next
Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.
Finish these labels so topic and media recommendations use the full history.
40.9% weighted engagement from 9 posts.
Company updates & events × Document / PDF, but avoid repeating the same subject as your last three posts.
SCHEDULE
Upcoming Swiss posting slots
Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.
YOUR DATA
Topic potential
Weighted engagement rate by topicYOUR DATA
Format potential
Weighted engagement rate by media formatLIVE NEWS RADAR
Current angles worth considering
Cached for 30 minutes to protect page performance.Emirates rolls out enhanced air cargo service for data center operators
Emirates is positioning itself to attract more air cargo business from hyperscalers and their suppliers. The post Emirates rolls out enhanced air cargo service for data center o…
Intermodal leads weekly gains as US rail traffic rises 3.5%, says AAR
Rail freight on U.S. carriers continues to turn in strong results. The post Intermodal leads weekly gains as US rail traffic rises 3.5%, says AAR appeared first on FreightWaves.
Stronger revenue at Uber Freight, but profits still elusive
Uber Freight CEO Rebecca Tinucci took to LinkedIn to tout the company’s third quarter financial performance, which still is a long way from operating profitability. As Tinucci s…
Asia-US container rates hold as carriers seek $3,000 November rate hikes
Container rates remain firm despite cooling demand, as carriers seek price hikes and a potential LA–Long Beach strike adds uncertainty. The post Asia-US container rates hold as …
Trimble cuts growth outlook as European freight market slows
Trimble lowered its full-year recurring revenue growth forecast as softer European freight conditions pressured its transportation business. The post Trimble cuts growth outlook…
ONE lifts profit forecast to $2 billion as earnings surge
Higher freight rates and cargo volumes drive a sharp earnings rebound for Ocean Network Express, though the liner expects softer market conditions in H2. The post ONE lifts prof…
Logistics UK welcomes plan to remove EU border checks on food
UK trade association Logistics UK has welcomed news that the UK and European Union (EU) have finalised a draft agreement that would remove border checks on food and agricultural…
East Midlands Airport welcomes another Chinese cargo airline
China Central Longhao Airlines is the latest all-cargo airline to operate flights from China to East Midlands Airport. The post East Midlands Airport welcomes another Chinese ca…
Higher shipment weights help ArcBest beat Q3 expectations
Increased shipment weights fueled higher overall tonnage and revenue per shipment at ArcBest’s less-than-truckload division during the third quarter, allowing the carrier to sur…
Lufthansa Cargo rides airfreight pricing power to stronger yields
Lufthansa Cargo increased its base yields by 14% year on year in the third quarter, with strong demand and constrained capacity supporting pricing power, even as Middle Eastern …
ONE profits soar, thanks to surging rates and volumes
Ocean Network Express (ONE) has doubled its full-year profit forecasts to $2bn, after more than quadrupling its net profit for the three months to September, amid a surge in rat…
Wave of feeder newbuilds could bring a chill to charter rates in 2027
Feeder containership charter rates could face downward pressure in 2027 as a wave of newbuild deliveries adds capacity to a market that has enjoyed strong earnings in 2026. Ship…
Automatic publishing
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