CONTENT CALENDAR
Planner
Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.
MONTH VIEW
September 2020
Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.MARKETING DAY
09 Sep 2020
Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.Show one detail behind reliable forwarding: documents, handovers, route planning, compliance or communication.
Use an expert quote or a small checklist to make the post practical.EMAIL LIST
Post notifications
When a post is published, this list receives the LinkedIn URL.ADD CONTENT
Plan a post or save it to backlog
Pick a calendar day, use an idea from the calendar, or save an undated post for later.BACKLOG
Posts waiting for a slot
WHAT TO POST
Current ideas
PLANNED CONTENT CALENDAR
What is planned, when
Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.POTENTIAL
What to improve next
Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 35 posts.
Finish these labels so topic and media recommendations use the full history.
40.9% weighted engagement from 9 posts.
Company updates & events × Document / PDF, but avoid repeating the same subject as your last three posts.
SCHEDULE
Upcoming Swiss posting slots
Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.
YOUR DATA
Topic potential
Weighted engagement rate by topicYOUR DATA
Format potential
Weighted engagement rate by media formatLIVE NEWS RADAR
Current angles worth considering
Cached for 30 minutes to protect page performance.Humble Robotics raises $51M for cabless hauler pilots
Humble Robotics raised a $51 million Series A to push its cabless, electric Humble Hauler into customer pilots, testing and early manufacturing for dock-to-dock freight. The pos…
Nasdaq plunges into correction territory
CNBC reports: The Nasdaq Composite plummeted on Thursday, erasing the sharp gains from the previous session, as investors accelerated their move away from technology stocks in t…
Detention fees have a simple problem: a bigger bill cannot move a box that cannot move
The US Federal Maritime Commission wants research into when charges above compensatory cost actually speed cargo movement. For shippers, the critical distinction is between a de…
US Army enlists FedEx to modernize logistics at depots
FedEx is partnering with the U.S. Army to optimize logistics and delivery for the service’s depots, arsenals and ammunition plants. The post US Army enlists FedEx to modernize l…
AF KLM Cargo continues to benefit from shipper push to air
Air France KLM Martinair (AFKLMP) Cargo saw its revenues and volumes improve in the third quarter as shippers continued to utilise airfreight to avoid disruption in ocean shippi…
Buying Trucks in a Buyer’s Market: What Owner-Operators Are Weighing Right Now
The scramble is over. Carriers and owner-operators who spent the past few years chasing build slots, paying inflated prices for used units and taking whatever iron they could fi…
Maersk raises profit outlook as earnings surge, but shares slide on expectations miss
A.P. Moller-Maersk raised its full-year earnings forecast after higher rates drove a sharp increase in third-quarter profit. The post Maersk raises profit outlook as earnings su…
Port of Long Beach set to handle record 10m teu this year
The Californian port of Long Beach is predicted to handle more than 10m teu this year, for the first time. “It’s been a peak year,” Port of Long Beach CEO Noel Hacegaba told The…
Americold raises full-year outlook as warehouse performance improves
Americold Realty Trust raised its full-year earnings outlook Thursday after reporting higher third-quarter revenue. The post Americold raises full-year outlook as warehouse perf…
US importers should reconsider farming out customs paperwork, warns CargoTrans
US importers using ‘delivered duty-paid’ (DDP) shipping arrangements face increasing compliance and financial risks, as Customs and Border Protection (CBP) intensifi…
Mærsk prints billions, but doesn’t build confidence
It was a strong quarter for all three units. (Stock market reaction: -11.6% in early trade.) So opened the Q3 26 call with analysts by AP Møller-Mærsk (APMM) CEO Vincent Clerc, …
Ocean the star as Maersk reports Q3 bump in revenue, but drop in volume
Maersk experienced a 27% year-on-year bump in its third-quarter revenues, hitting $18.1bn, buoyed by a sharp rise in container freight rates that more than offset a slight dip i…
Automatic publishing
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