FAnalytics

CONTENT CALENDAR

Planner

Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.

Today10 Nov 2026Europe/Zurich
Quiet Tue-Thu slotWednesday11 Nov 2026 · 16:00

MONTH VIEW

June 2008

Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.

MARKETING DAY

20 Jun 2008

Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.
Create top post →
1
Team culture momentCompany updates & events · Image / carousel

Share a people-first moment from the network without forcing a sales message.

Use an authentic photo or short team note and keep it human.
Use idea

EMAIL LIST

Post notifications

When a post is published, this list receives the LinkedIn URL.
aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders

ADD CONTENT

Plan a post or save it to backlog

Pick a calendar day, use an idea from the calendar, or save an undated post for later.

BACKLOG

Posts waiting for a slot

No backlog posts yet.

PLANNED CONTENT CALENDAR

What is planned, when

Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.
No planned content yet. Add a rough idea above and it will appear here.

POTENTIAL

What to improve next

1
3 posts in the last 90 days

Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 36 posts.

✓
0 classifications incomplete

Finish these labels so topic and media recommendations use the full history.

3
Wednesday currently performs best

40.9% weighted engagement from 9 posts.

4
Repeat the winning combination

Company updates & events × Document / PDF, but avoid repeating the same subject as your last three posts.

SCHEDULE

Upcoming Swiss posting slots

Europe/Zurich
Thu12 Nov16:00Planned
Tue17 Nov16:00Planned
Wed18 Nov16:00Planned

Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.

YOUR DATA

Topic potential

Weighted engagement rate by topic
1
Company updates & events13 posts · 7.2K avg. impressions
47.9%
2
Sustainability & CSR9 posts · 3.0K avg. impressions
35.6%
3
Projects & case studies12 posts · 6.7K avg. impressions
30.4%
4
Industry insights27 posts · 2.5K avg. impressions
27.8%
5
People & culture11 posts · 11.2K avg. impressions
13.7%

YOUR DATA

Format potential

Weighted engagement rate by media format
1
Document / PDF28 posts · 2.2K avg. impressions
35.7%
2
Image / carousel39 posts · 6.9K avg. impressions
32.4%
3
Video5 posts · 12.3K avg. impressions
9.5%

LIVE NEWS RADAR

Current angles worth considering

Cached for 30 minutes to protect page performance.
RSS connected
FreightWaves

Rising Q3 transportation costs squeeze manufacturers, reward railroads and reshape trade

Higher fuel costs and freight rates are pressuring supply chains, but produce varied consequences. The post Rising Q3 transportation costs squeeze manufacturers, reward railroad…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗
FreightWaves

Port of Long Beach, coalition aims for electricity to power 35% of shipping by 2035

Multinational framework calls for electricity to meet a larger share of international shipping’s energy demand in the coming years. The post Port of Long Beach, coalition aims f…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Diesel market points down post-election; benchmark slides

Oil markets have often reacted with strong downward moves whenever there has been a suggestion that all-out peace or at least an easing of Middle East tensions was at hand.&#160…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

El Niño transport chaos hits LatAm perishables exports

When it rains, it pours. Agriculture exporters in Latin America’s southern cone have struggled with headwinds from weather hitting crops as well as transport routes, on top of g…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

$760K fuel-card fraud scheme tied to impersonated Michigan trucking company

Eight fuel cards, purchases across 23 states and more than $760,000 in unpaid charges. A federal indictment details how two Georgia men allegedly exploited a Michigan trucking c…

Suggested post angleConnect the development to measurable sustainability choices in day-to-day logistics.
Read source ↗
Air Cargo News

Newcastle Airport adds Border Control Post

The UK’s Newcastle International Airport has added a Border Control Post to expand the range of goods that can be imported into the country through the airport. The govern…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Kearney, MIT put US driverless truck cost parity at 2028

A Kearney and MIT Mobility Initiative report says autonomous trucks cost $4 a mile in 2026 but match the cost of human-driven trucks in the US around 2028. The post Kearney, MIT…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗
FreightWaves

ACT Expo 2027 agenda leads with diesel and fleet costs

ACT Expo’s founder says the agenda “isn’t just a sustainability conversation anymore,” as the clean transportation show puts diesel efficiency first for May 2027 The post ACT Ex…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗
FreightWaves

Lineage sees cold storage inventories stabilize after capacity reductions

Temperature-controlled warehouse operator Lineage reported on its third-quarter call Tuesday that customer inventories have stabilized at lower levels and that it continues shut…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

ASICS warehouse drones quickly find misplaced inventory

ASICS is saving time and money using drones to check for misplaced inventory. The post ASICS warehouse drones quickly find misplaced inventory appeared first on FreightWaves.

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
FreightWaves

Where Trucking Capacity Sits Right Now, And What The Fleet-Size Split Might Be Signaling

How much trucking capacity is on the road right now depends almost entirely on which carriers you are counting, because the national fleet is really several different markets st…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
Read source ↗
The Loadstar

Cargo surge and port congestion send Far East–Middle East rates climbing

Freight rates from Asia to Gulf economies trapped behind the straits of Hormuz hit unprecedented highs during this year’s peak season as importers rushed to get cargo into the r…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
Read source ↗

LINKEDIN

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EMAILS

Company notification list

aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders