FAnalytics

CONTENT CALENDAR

Planner

Plan posts on the calendar, keep a backlog, and use your performance history to choose stronger topics and formats.

Today11 Nov 2026Europe/Zurich
Quiet Tue-Thu slotWednesday11 Nov 2026 · 16:00

MONTH VIEW

December 2007

Every day has ranked marketing opportunities: 1 optional, 3 strongest. The plus creates a draft; selecting the date only opens the day.

MARKETING DAY

14 Dec 2007

Rank 1 is optional, rank 3 is the strongest opportunity. A marketing day is only an idea until you create and save a post.
Create top post →
1
Team culture momentCompany updates & events · Image / carousel

Share a people-first moment from the network without forcing a sales message.

Use an authentic photo or short team note and keep it human.
Use idea

EMAIL LIST

Post notifications

When a post is published, this list receives the LinkedIn URL.
aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders

ADD CONTENT

Plan a post or save it to backlog

Pick a calendar day, use an idea from the calendar, or save an undated post for later.

BACKLOG

Posts waiting for a slot

No backlog posts yet.

PLANNED CONTENT CALENDAR

What is planned, when

Images are removed automatically four days after the published date, or four days after the scheduled date if it was never marked published.
No planned content yet. Add a rough idea above and it will appear here.

POTENTIAL

What to improve next

1
3 posts in the last 90 days

Your Tue–Thu plan equals about 39 posts per 90 days. The current gap is 36 posts.

✓
0 classifications incomplete

Finish these labels so topic and media recommendations use the full history.

3
Wednesday currently performs best

40.9% weighted engagement from 9 posts.

4
Repeat the winning combination

Company updates & events × Document / PDF, but avoid repeating the same subject as your last three posts.

SCHEDULE

Upcoming Swiss posting slots

Europe/Zurich
Thu12 Nov16:00Planned
Tue17 Nov16:00Planned
Wed18 Nov16:00Planned

Best practice: prepare the draft one day earlier, then check the news angle again two hours before publishing.

YOUR DATA

Topic potential

Weighted engagement rate by topic
1
Company updates & events13 posts · 7.2K avg. impressions
47.9%
2
Sustainability & CSR9 posts · 3.0K avg. impressions
35.6%
3
Projects & case studies12 posts · 6.7K avg. impressions
30.4%
4
Industry insights27 posts · 2.5K avg. impressions
27.8%
5
People & culture11 posts · 11.2K avg. impressions
13.7%

YOUR DATA

Format potential

Weighted engagement rate by media format
1
Document / PDF28 posts · 2.2K avg. impressions
35.7%
2
Image / carousel39 posts · 6.9K avg. impressions
32.4%
3
Video5 posts · 12.3K avg. impressions
9.5%

LIVE NEWS RADAR

Current angles worth considering

Cached for 30 minutes to protect page performance.
RSS connected
The Loadstar

Profit bonanza redux: is it time to kill the shipping tonnage tax?

Container shipping lines have learned how to manage capacity, print billions, and pay single-digit tax rates — all under a regime originally designed to protect a fragmented, lo…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
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FreightWaves

1 in 6 supply chain professionals report AI-related data exposure, survey finds

One in six supply chain professionals said their company experienced an incident involving customer or supplier data being exposed through an AI tool, highlighting growing conce…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
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FreightWaves

Inside Kuebix AI: A Shipper TMS Rebuilt Around Executable AI

FreightWise’s Kuebix AI unites two TMS platforms and applies AI to multi-stop routing, integrations and freight audit for SMB and mid-market shippers. The post Inside Kuebix AI:…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
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FreightWaves

Uber Freight cuts 80 jobs while hiring nearly 300 in growth push

Uber Freight is eliminating approximately 80 positions while recruiting for nearly 300 openings as it shifts resources toward managed transportation. The post Uber Freight cuts …

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
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The Loadstar

Aramex sets new quarterly revenue record led by growth in freight forwarding

PRESS RELEASE  Aramex Sets New Quarterly Revenue Record for Second Consecutive Quarter at AED 1.98 Billion, Led by Freight Forwarding Growth 9 Nov 2026  – Second consecutive qua…

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FreightWaves

Diesel Price Drop: Why Oil Markets Are Tumbling

Diesel prices are taking a dive, but don’t get too comfortable. John Kingston breaks down the volatile oil market, highlighting massive price swings and the geopolitical c…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
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FreightWaves

AI saved air cargo? Rates up 30% YOY

AI isn’t just for chatbots—it’s fueling a surprising boom in air cargo, preventing an anticipated recession. FreightWaves’ Eric Kulisch breaks down how global …

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
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FreightWaves

Tech Transformation: ShipStation Global’s AI Overhauls Freight Operations

The freight industry faces unprecedented challenges, from complex peak season demands to surging cargo theft. In this exclusive interview, ShipStation Global’s Joel Clum a…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
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FreightWaves

Trucking Market: Why Is It Flat Despite 12.8% Rejection?

The latest SONAR data shows truckload rejections at 12.8%, double last year’s rate, yet the market feels unexpectedly soft. We break down why the usual peak season momentu…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
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FreightWaves

Rising Q3 transportation costs squeeze manufacturers, reward railroads and reshape trade

Higher fuel costs and freight rates are pressuring supply chains, but produce varied consequences. The post Rising Q3 transportation costs squeeze manufacturers, reward railroad…

Suggested post angleExplain what this could mean for freight costs and what shippers should watch next.
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FreightWaves

Port of Long Beach, coalition aims for electricity to power 35% of shipping by 2035

Multinational framework calls for electricity to meet a larger share of international shipping’s energy demand in the coming years. The post Port of Long Beach, coalition aims f…

Suggested post angleTurn this into a three-slide route-impact explainer with Fracht’s operational perspective.
Read source ↗
FreightWaves

Diesel market points down post-election; benchmark slides

Oil markets have often reacted with strong downward moves whenever there has been a suggestion that all-out peace or at least an easing of Middle East tensions was at hand.&#160…

Suggested post angleUse “What this means for global shippers” as the hook and add one concrete Fracht takeaway.
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EMAILS

Company notification list

aathmigan.jegatheeswaran@frachtag-zh.chSDG content reminders